讲座人介绍：
Prof. Gang Li holds positions of Professor in Tourism Economics，PhD supervisor, and Director of International Relations in the School of Hospitality and Tourism Management at the University of Surrey, UK. His research focuses on methodological developments in tourism demand modelling and forecasting, particularly the system of equations approach to tourism demand analysis. His research is regularly published in top forecasting and tourism journals.
讲座内容：
In tourism activities, from the pursuit of tourists' satisfaction to the pursuit of tourists' happiness, it embodies tourists' pursuit of a higher level of tourism experience, and also puts forward higher requirements for the development of tourism industry. In this lecture, Professor Li Gang mainly introduces the development of relevant indicators and innovation of methods in tourism research.
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